Who we are
"Storytelling is a tool for knowing who we are and what we want."
-Ursula K. Le Guin
Magnet is a creative studio, and we believe using data + storytelling is the best way to drive real-world results. Our projects apply emotion and analytics to meaningfully influence customer behaviors and shape brand perceptions.
What we believe
Stories can make the world a more empathetic and just place. As storytellers, we share our vision for a better tomorrow through our creative process and work.
Here are other ways we further our mission.
Diversity, equity, & inclusion
We always strive to have our team and our work represent the broader culture. This means having an intentional focus on including people of color, veterans, the LGBTQ+ community, people from different faiths, cultures, and religions, single parents, and those returning to work after raising children. From junior professionals to experienced talent, all have something to contribute at Magnet.
Walk the talk
At Magnet we view the challenges our clients present from as many viewpoints as we can access, leaning on outside advisors where we may lack perspectives. We regard the opinions of all team members, and practice respect in every interaction, creative debate, and conversation. Each of us endeavor to be representatives of the company and the values we wish to find in the world.
Transparency
We don't pretend to have all the answers. To be more empathetic storytellers, we realize that we often need the advice and guidance of others. So we admit when we've made a mistake, practice benevolent honesty, agree to try new approaches, support our colleagues, and openly collaborate as a team.
Continuous improvement
We're all imperfect humans, stumbling toward growth. Since day one, continuous improvement has been one of our core values at Magnet. We’re committed to progress, personally, collectively, and culturally. We try to move ahead of the broader industry in thinking through how we represent the needs of our team and our community.
Create with us
We're always looking for talented people.
Here are some things you may be looking for:
Comprehensive health plans
Paid volunteer time
Learning & development
Creative community gatherings
Annual film festival outings
Our team
The talent that makes our studio so Magnetic.
An award-winning author, producer, director, and media executive, Megan has taught at top film schools and worked at PBS, HBO, and MTV.
Jim ensures that Magnet delivers world-class creative and white-glove service, while managing the daily operations of the company.
Jordana specializes in creative strategy and solution-driven partnerships, delivering innovative and impactful customer experiences for clients across media platforms and industries.
As Magnet’s VP of Marketing, she helps lead strategy and execution for company brand building, revenue growth, and content and event marketing.
Greg works with Megan on all matters across the company. He loves video games, writing, and running with his dog in Prospect Park.
Craig oversees our financial services work, developing strategic marketing and content plans for banks, asset managers, and fintechs.
Courtney is an expert in brand marketing strategy and earned media with almost 20 years of experience, previously honored by PR Week as one of their 40 Under 40 for her work launching GREY NY's consumer PR practice.
Sara develops 360 concepts for all brands, personal and professional. She loves a clean font, a good story, and the Oxford comma.
Kayo produces and edits video content. She enjoy telling unique stories for different brands. Hotpot is her favorite food!
Joseph oversees the company's finance department. A native New Yorker, he loves exploring the city and enjoys video games in his free time.
Crystal works to ensure projects meet all client expectations. During her downtime she loves to work on her candle brand, Grove 11.
Bri helps clients achieve their vision and goals. She loves going to concerts, and has attended over 500 and counting.
Cory manages project and client relations, acting as the POC upon kickoff. She is has 9 years experience in account management, having helped organize projects and deliver on creative goals for clients such as Meta.
Francis oversees the creative in marketing and client campaigns, ensuring consistent and engaging customer experiences. He's from Hawaii. Aloha!
Michael helps with anything and everything design related. He loves the WeWork kombucha.
Rob provides support to our Account Services & Production teams. Outside of work, Rob is an avid bad movie watcher and amateur home cook.
Huilin comes from a freelancing background as a film and documentary producer to join our Accounts as a coordinator.