Google Fiber's tri-city concert
Google Fiber needed a launch strategy for their high-speed data service debuting in three geos. Magnet produced a world-first concert.
Google Fiber, the broadband internet service, aimed to launch its high-speed data service available in limited regions. In collaboration with Magnet Media, they orchestrated a groundbreaking live streaming event, hosting a "world's first" concert simultaneously in three cities while uniting the audience online. The innovative event, featuring regional and national artists performing together over Google's high-speed lines, not only created an incredible brand moment experienced by diverse audiences but also earned recognition as Google's most successful campaign for any launch that year.
What's your story?
Every person and brand has a tale that only they can tell. Let us help shape your message and find its audience.
Making recruiting more inclusive
Greenhouse announced the launch of Greenhouse Inclusion—a set of features meant to “operationalize” inclusion practices for hiring. Magnet created films to introduce Greenhouse's new products.
Closing the racial wealth gap
On Juneteenth, OneUnited Bank, the nation's largest Black-owned bank, hosted a virtual event to educate its community on creating financial security.