Google Get America's Businesses Online
Google is focused on investing in America. They created the Get American Business Online initiative to showcase how they can help individuals who are navigating the digital world for the first time grow their local businesses using Google’s digital tools.
Magnet Media traveled cross-country to capture the lives of small business owners. Our production process allowed us to create a stylistically cohesive body of 50 short films while also expressing the regional variety and personalities of the featured businesses. This project convinced Google executives to expand the initiative globally. When the global campaign launched, Magnet Media was instrumental in the U.S. execution, producing live events nationwide to help Google reach small business owners directly. In these events, Google featured the celebratory content we captured including customer photography and the regional short films to 10,000+ attendees.
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Every person and brand has a tale that only they can tell. Let us help shape your message and find its audience.
Making recruiting more inclusive
Greenhouse announced the launch of Greenhouse Inclusion—a set of features meant to “operationalize” inclusion practices for hiring. Magnet created films to introduce Greenhouse's new products.
Closing the racial wealth gap
On Juneteenth, OneUnited Bank, the nation's largest Black-owned bank, hosted a virtual event to educate its community on creating financial security.
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