Microsoft Advertising Cannes 2024
Microsoft Advertising partnered with Magnet to create a standout AI for Good event at Cannes, engaging 50 industry leaders with impactful content and amplification.
Microsoft Advertising engaged Magnet for a storytelling event around AI for Good in Cannes. The brief - to cut through the noise at Cannes and change the dialogue around AI that would lead to real impact. Magnet partnered with Bozoma Saint John and CC:DC for the event which hosted 50 leaders across agencies, brand and influencers. From the storytelling development and event production to content capture and social amplification, the turnkey solution was a highlight in Cannes.
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Making recruiting more inclusive
Greenhouse announced the launch of Greenhouse Inclusion—a set of features meant to “operationalize” inclusion practices for hiring. Magnet created films to introduce Greenhouse's new products.
Closing the racial wealth gap
On Juneteenth, OneUnited Bank, the nation's largest Black-owned bank, hosted a virtual event to educate its community on creating financial security.
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