Rent the Runway's entrepreneurial event
Magnet helped produce Rent the Runway's three-day summit to empower, educate, and connect women entrepreneurs.
Rent the Runway partnered with Magnet to document Project Entrepreneur, an event aimed at fostering entrepreneurial spirit, to ensure its impact extended beyond the three days. Magnet managed the content strategy, capturing expert interviews, panel discussions, audience reactions, and presentations using various camera techniques. They interviewed attendees and speakers for advice, creating a diverse and educational video catalog. A three-minute press reel was produced within 24 hours of the event's conclusion, maximizing publicity. This strategy resulted in significant media coverage, generating excitement, new applications, and sponsorship interest for future events, thus extending the initiative's influence.
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Making recruiting more inclusive
Greenhouse announced the launch of Greenhouse Inclusion—a set of features meant to “operationalize” inclusion practices for hiring. Magnet created films to introduce Greenhouse's new products.
Closing the racial wealth gap
On Juneteenth, OneUnited Bank, the nation's largest Black-owned bank, hosted a virtual event to educate its community on creating financial security.
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