The Plug predicts what's next

For The Plug, a tech newsletter covering Black startups and entrepreneurs, hosting an event couldn't be an ordinary experience.

The Plug, a tech newsletter focused on Black startups and entrepreneurs, aimed to deliver a unique and impactful virtual experience at their Evolution of Next summit, fostering authentic conversations on Black leadership, workforce, and entrepreneurship. To achieve this, they partnered with Magnet, which developed a cohesive event strategy connecting speakers, sponsors, and attendees across social media and the virtual summit. Magnet’s work included scripting a seamless run of show, facilitating sponsor connections, and creating interactive elements that elevated engagement. The result was a full-day virtual event with panels, keynotes, and networking, leaving attendees eager for more opportunities to connect and engage with the community.

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Making recruiting more inclusive

Greenhouse announced the launch of Greenhouse Inclusion—a set of features meant to “operationalize” inclusion practices for hiring. Magnet created films to introduce Greenhouse's new products.

Closing the racial wealth gap

On Juneteenth, OneUnited Bank, the nation's largest Black-owned bank, hosted a virtual event to educate its community on creating financial security.

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